SEO: Benefits of Google's Webmaster Tools





Google Webmaster tools have been around for a long time. The Webmaster team has seen to it that they are updated to ensure that they offer optimum results when used for google ranking. This is especially true when dealing with indexing problems. To understand how beneficial the tools are, it is important to weigh some of the benefits that your website stands to accrue.





Indexing Benefits


For SEO to work effectively for your site, then your pages have to be indexed properly. As such,once you verify the site with these tools you are at liberty to get tons of valuable information. For instance, you access information about the last time Googlebot accessed the home page and any page load errors. This goes a long way to aid you in establishing any changes you need to pursue.





XML Sitemap Submission


At any given time, there will be pages which are placed deeper into your site or others that are hard to find simply because they are not indexed. However, by submitting an XML sitemap, you are at liberty to know the number of URLs you have submitted and at the same time know the status of your pages by viewing the last time Google downloaded the same. What is more, it allows you to submit at least 50,000 URLs for each XML sitemap. To top it all, in the event there are sitemap errors it alerts you while at the same time ensuring that you get any warnings linked to the same.





Provision of Statistics


website ranking is all about numbers and as such, the statistics tab allows you to view some of the top search queries going through your site, displays the top most queries and also highlights the page rank distribution of the site.




Anchor Text Links


The Googlebot allows you get insights on the anchor texts being used by people to link back to your website. For this reason, it is important to ensure that you have relevant keywords incorporated into your anchor text. This is largely due to the fact that it makes it easy for your IBL to have a higher quality score and as such, places your pages at the top of the engine.





At this point, it is important to state that these are just some of the major benefits since they cannot be exhausted here. With the Webmaster tools still undergoing development, opting for Google SEO is the most viable option for anyone looking forward to optimize on SEO.

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